Your authentic brand is hiding in plain sight

4 Surprising Truths to Uncover It.

The paradox of branding can be maddening for a solopreneur.

You know you need to stand out, but every attempt to define your “uniqueness” feels forced and inauthentic.

You’re left staring at a blank page, wondering what on earth makes you different.

The truth is simpler and more profound:

Your brand isn’t something you create in a brainstorming session; it’s something you discover by paying close attention to what you’re already doing.

There are four powerful truths that form a single process of discovery, helping you uncover the brand that’s already there, using AI — not as a content creator — but as a unique partner in self-discovery.

Watch this video below that introduces the concepts of a brand new course we’re launching in our Digital Grafting Classroom this week:

Tomorrow: Why uncovering your authentic brand isn’t about inventing a new persona; it’s about having the courage to recognize and articulate what’s already there.